News & Press
October 2009Unsolicited Rave Review from California TV Station |
August 2009What Odor® on KMLE Country 108Listen to our radio spot, talking about our work with Phoenix Childrens Hospital |
August 2009What Odor® featured in September issue of Better Beagler
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July 2009RV'ers find multiple uses for What Odor?®The popular RV'ing blog "Great RV Gear" challenged What Odor?® to some of the toughest odors they could find. Read the results here! |
July 2009"I Love Cats Magazine" reviews What Odor?® What Odor?® was featured in the "Green Products" section of the July/August 2009 issue of I Love Cats magazine.  |
July 6, 2009What Odor?® Featured in the Arizona Republic
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July 6, 2009Billy Mays on MSN Search
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June 29, 2009ABC 15 interviews Nelson Grist about Billy Mays
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June 29, 2009For the Earth team mourns the passing of Billy Mays
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June 22, 2009Blogging Mom endorses What Odor®
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June 17, 2009What Odor?® is a Hot Topic in Bluffton
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June 10, 2009Popular 'Green" Blog features What Odor?®
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May 26, 2009Nelson Grist Interview from the Neo-Fight Convention in San Diego
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May 18, 2009What Odor?® Featured on Chasing Clean Air
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May 8, 2009What Odor?® Featured on As Seen On Tv Sweepstakes
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May 7, 2009What Odor?® and Discovery Channel's "Pitchmen" on Yahoo!® NewsPhoenix, Arizona (PRWEB) May 4, 2009 -- What Odor?®, an eco-friendly, 100% biodegradable odor eliminator developed by For The Earth Corporation, is set to appear on the new Discovery Channel television show, Pitchmen "Smelling Gold", on May 6th at 10 p.m. ET/PT. (Read More) |
May 6, 2009What Odor?® Product Announcement on Pest Control Technology MagazineClick here for the announcement. |
May 5, 2009More Press on Distinctive Assets and For the Earth Corp- Hollywood Turns Green on Earth Day at Distinctive Assets’ Eco-Friendly Gifting Suite - Earth Day: Green Gifting From Distinctive Assets |
May 5, 2009"Thank You" Letter From Courtney Cox
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April 22, 2009For The Earth Corp Sponsors Hollywood Earth Day Celebration(click image to download full press kit) 
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April 15, 2009Discovery series "PitchMen" and What Odor?® featured in the New York Times |
April 14, 2009Pitchmen, Discovery Channel’s Newest Show, Scheduled to Feature For The Earth Corp.’s Premier Product, What Odor?®Scottsdale, AZ (MandarichPR) April 14, 2009 - For The Earth Corp. has just announced their flagship product, What Odor?®, has been scheduled to appear on Discovery Channel’s new television show, Pitchmen, during the first season. Pitchmen follows the adventures of Billy Mays and Anthony "Sully" Sullivan, two of the most famous and successful pitchmen in history, as they search the world for inventions they believe they can take all the way to the big time. (Read More...) |
April 8, 2009For the Earth Corp CEO Nelson Grist is featured as an Inventor on the Discovery Channel |
March 5, 2009Odor Eliminating Product Allows Home Owners to Clean up in the Downturn of the US Housing Market?PHOENIX — March 5, 2009 — (BUSINESS WIRE) For The Earth Corporation's (www.fortheearthcorp.com) flagship product What Odor?® successfully eliminates smoke and pet odors in homes that are up for resale. Odors in homes often go unnoticed by homeowners but can be a real deal killer when it comes time to sell your property. (Read More...) |
March 3, 2009For The Earth Corporation Announces Launch of What Odor?® Marketing CampaignPHOENIX — March 3, 2009 — (PRWeb) For The Earth Corp is pleased to announce the launch of a massive marketing campaign for their flagship product, What Odor?®, featuring prominent television marketer Billy Mays. Nelson Grist, Founder and CEO of For The Earth Corp, anxiously awaits the debut of his company’s lead product into the market place. “From day one What Odor? was successful,” said Grist. “Our customers love it. They re-order What Odor?® and they continue to be amazed that it really works as well as claimed.” (Read More...) |
August 15, 2008For The Earth Corporation Announces Launch of What Odor?®PHOENIX — August 15, 2008 — Today at the Arizona Home Builder’s Expo, For The Earth Corp. launched the availability of What Odor?® to the consumer... What Odor?® is revolutionary in that it not only effectively eliminates all odors, but it will not harm our environment, people, or pets. With a growing concern for our environment, consumers are seeking products that promote a “green” lifestyle. What Odor?® is 100% biodegradable, non- toxic, non- hazardous, safe around humans, animals, fabrics, and upholstery! (Read More...) |
“He took our product and turned my 6 year plan into a 6 month plan.” Mays also landed What Odor?® a coveted spot on Pitchmen, the Discovery Channel reality program in which ordinary people presented Billy Mays and Anthony Sullivan with extraordinary products and ideas. The show offered viewers the chance to see what goes into developing innovative products and the trials and tribulations that come with the journey. Viewers were also able to see a lighter side of Billy Mays, one that you don’t see in his iconic infomercials. “In the short time I got to know Billy, I saw the man he really was, I was privileged to say I worked with him. He was a very smart and talented man, but more importantly an honest and caring man. He was the kind of guy you wanted to conduct business with. Billy Mays believed in every single product he endorsed and was passionate about everything he did,” Nelson recalls.
